CMAC News, CMAC's Capital Campaign

Join us on our mission to unite our local community and make even more memories under the CMAC stars for years to come

In 1983 Marvin Sands founded CMAC (Constellation Brands-Marvin Sands Performing Arts Center) after he realized the importance arts and culture plays in the quality of the community. Today, the CMAC team works to keep Marvin’s mission alive, by bringing the community together under the CMAC stars. CMAC has grown tremendously, each year expanding its footprint in the industry and is proud to be recognized both locally and nationally, with several awards and nominations such as the 2017 ACM Large Venue of the Year nominee, #4 Top Mid-Atlantic Top Stops by VenuesNow, Best Place for Live Entertainment in the Finger Lakes by Finger Lakes Time, and rBest Concert Venue by Rochester Business Journal, to name a few.

Join Us On Our Mission

CMAC is a 501(c)(3) not-for-profit organization, and the venue’s success would not be possible without dedicated fans like you. We look to the people who love CMAC the most for support, to help us keep the CMAC experience alive, and we’re very excited to share with you the kickoff of CMAC’s Capital Campaign. This summer, we are asking those who keep CMAC in a special place in their heart, to join us on our mission to make even more memories under the CMAC stars possible for you and others in our community for years to come. We are hoping that this campaign will bring our community together and unite those have made lifelong memories at our venue so we can generate funds to further enhance your CMAC experience.

Every Detail Counts

Each and every detail at CMAC makes it a unique, one of a kind venue. That is why we take pride in helping you make memories that last a lifetime. Each time someone walks into our venue, a new story is created, and your support allows us to create experiences like no other. We love hearing about your CMAC experience because it drives us to continue to make it better than before. Have you seen the BRAND NEW entrance way yet? CMAC was able to fund this beautiful entryway into the venue because of donations made by fans like you! In addition, we have been able to add new screens, renovations to the dressing rooms (keeping all of our CMAC stars happy) and have generated programs like Rock on Responsibly, all because of YOU!

How You Can Help

There are multiple ways to get involved in the campaign, and we encourage you to support in any way possible. One of the many ways is to upcharge your ticket purchase this season, or donate directly right on our website. If you choose to donate to our campaign we would love to reach out and hear why you love CMAC, so we can share your stories with our CMAC community!

CMAC is where memories are made and we hope that you continue to support us in the future- donation or not we are thankful for you, the fans, who truly make CMAC Shine!

To learn more about our efforts and explore other ways you can get involved, please visit